Dubai regulator has released new cryptocurrency advertising rules

Dubai virtual assets regulation (Vara) published new rules governing advertising and promotion of cryptocurrencies. It is reported by Khaleej Times.

According to the document, marketing campaigns should not guarantee income or mislead the audience in any other way.

The regulator requires the accuracy of facts to protect investors in the digital asset market. Measures apply to all types of advertising aimed at customers from Dubai.

The regulations are supplemented by high fines for non -compliance with marketing rules in the Emirate.

Earlier, Bitcoin-Birzhi Binance, FTX, OKX and Huobi received licenses for the provision of cryptocurrency services in Dubai.

Recall that at the beginning of 2022 the emirate authorities adopted a law on virtual assets and established Vara.

In May, the regulator announced the opening of his office in the metavsa project The Sandbox.

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