Deutsche Bank: NFT marketplace on Instagram can bring META $ 8 billion annually

The introduction of non -replaceable tokens (NFT) on Instagram can accelerate the global adoption Женщины в криптовалюте of cryptocurrencies. This is stated in the new study by Deutsche Bank, the details of which was reported by Coindesk.

According to analysts, the social network will simplify the process of buying and selling crypto assets and, thus, reduce barriers to enter the market. The strength and recognition of the Instagram brand in the world “will serve the legitimization of NFT and the destruction of indecisive moods regarding the purchase of [tokens] among the mass audience”.

With the help of data on marketplaces commissions, the authors of the study made a forecast according to which the appearance of such a trading platform based on Instagram can bring META an additional revenue of about $ 8 billion a year.

In general, the NFT market is now “in hyperrost” – in 2021, the volume of transactions on it amounted to $ 25 billion. This is about 250 times more than in 2020. The bank rated the total target market at $ 1 trillion.

Following the META, NFT can be taken by Ebay, Twitter and Snap further steps to implement NFT technology, they say in Deutsche Bank.

Earlier, the head of META Mark Zuckerberg confirmed the rapid appearance of non -replaced tokens on Instagram.

Recall that in January Twitter integrated the possibility of adding NFT as profile avatars.

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